The Agile Good Life

The gap between the brainstorm and the execution is where most teams quietly lose the year.

I help leadersclose it. Writing, coaching, and frameworks for people who’d rather do the work than talk about it.

Most leaders I talk to are stuck in the same loop.

Strategy meeting on Thursday. Big ideas, real energy, a few decisions everyone nods at. By Monday morning the team is back to triage and inbox, and the ideas are gone.

The gap between what you talked about and what got done quietly widens for another week.

I’ve spent fifteen years closing that gap inside staffing, healthcare, ministry, and SaaS teams.

What I hear

Almost every leader I work with says some version of this.

  • Your team is busy every day and you cannot point to what shipped this quarter.
  • Half your tools overlap and nobody owns the cleanup.
  • Every meeting starts with a recap of the last meeting.
  • Your forecast is a feeling.
  • The work that actually moves the number lives in three different spreadsheets.
  • You wanted to be a leader. You feel like a coordinator.

How I work

Three ways in.

Writing

Free essays, every other week.

Practical posts on running teams, building systems, and getting the work out of meetings into the world. Nothing gated. No ten-part series.

Read the writing

Working alongside you

Coaching, enablement, or embedded as fractional ops.

Three modes. Coaching means recurring conversations about what you are stuck on. Team enablement trains your people to run the system. Fractional ops or RevOps means I sit inside the work as a strategic resource for a fixed window.

How it works

The Book

Agile for RevOps. In progress.

Not really about RevOps. Not really about agile. About what actually happens when a team tries to ship a quarter together.

Coming soon

Free download

The Task Triage Framework.

A one-page decision tree for sorting the work in front of you. Three tiers, in order, so you stop spending an hour ranking a 10-minute task.

  1. 1

    Time

    How long until it has to be done?

  2. 2

    Effort

    How hard will the actual doing be?

  3. 3

    Complexity

    How many moving parts does it touch?

Send me the framework.

Drop your email and get the one-page framework right away. No wait, no confirmation loop.

About

Moe Murillo.

Fifteen years in ops. Eight years deep in HubSpot. A-CSM and HubSpot Solutions Partner. I have run revenue operations and team operations inside staffing, healthcare, ministry, and B2B SaaS, which is a deliberately weird combination and the reason this site exists.

The work I write about is the work I do. The frameworks here are frameworks I have used on real teams to ship real quarters. None of it is theoretical and none of it is for sale by itself.

The full story

Recent

Latest writing.

Agile beyond software

Agile Doesn't Mean Throwing Out the Plan

The fourth agile value is the most misread. It does not mean skip planning. Here is what responding to change really means, and how to build adaptability as a skill.

Newsletter

One email every other week.

No marketing automation. No funnels. No ten-part series. Just the new essay when it ships, and the occasional note about something I am working on.